
TRACE AFFEX UNVEILS NEW CD/DVD PRINTER
WITH HIGHEST RESOLUTION AVAILABLE
PRINTER USES STANDARD HP INK CARTRIDGES WHICH CAN
RESULT IN SUBSTANTIAL COST SAVINGS
San Jose, CA – June 23, 2005 – Trace Affex
announced that it has introduced the first product in its new line of
high-value CD/DVD printers and duplicators.
The new DiscJet 4800 CD/DVD printer offers the highest resolution—4800 x
1200 dpi—currently available in the marketplace, and uses HP’s standard,
off-the-shelf ink cartridges which can result in substantial cost savings. The DiscJet 4800 is the fourth generation
CD/DVD printer from Trace Affex to use HP's inkjet technology. The combination
of HP's inkjet expertise with Trace Affex's CD/DVD printer technology has
produced the best color CD/DVD color printer on the market.
“Unlike many of our competitors, we do not
require you to buy proprietary ink cartridges,” explained Chuck Huie, CTO of
Trace Affex. “Depending on usage, the
cost savings can cover the entire cost of the printer very quickly. This printer is ideal for producing sharp
photo-quality images. In addition to
the standard Black and Tri-color ink cartridges, the DiscJet 4800 can accept a
photo-quality ink cartridge (in place of the black cartridge) which provides extremely
sharp photo-quality images.”
For those customers
needing to automate the printing process, Trace Affex also introduced 220-disc
standalone robotics. The controller is built into the robotics so no external
PC is required. This robotic unit includes
networking software and an Ethernet connection so images can be sent from the
convenience of a PC or Mac.
“The DiscJet 4800 is the
ideal CD/DVD printer for corporations, music publishers, software companies, graphics
arts houses, publishing, advertising, and many other companies with a need to
print colorful labels onto CD/DVD’s,” said Dave Kalstrom, Trace Affex Chief Executive
Officer. “The attractive price point is
a key selling feature and we expect these markets to take advantage of our aggressive
pricing structure.”
List
pricing for the DiscJet 4800 is $1205.
However, through the middle of July 2005, pricing has been reduced to $1024. The standalone 220-disc robotics (including
networking software) adds an additional $3294 to the price.
Trace Affex is a leading provider of
CD/DVD-R duplication and printing system solutions, and CD/DVD storage
systems. The company offers a wide
variety of CD/DVD-R duplication and full-color printing systems designed to
meet every application -- from
large-capacity automatic, robotic systems to single-disc, high-quality systems
for small businesses, studios, and home
offices. It also offers
small-to-high-capacity CD/DVD systems, in a
broad range of configurations, for archival storage, data distribution, digital
asset management and web-based applications.
Trace
Affex has over 17 years of experience in developing and manufacturing
industrial-grade, automated duplication equipment.
Trace Affex headquarters:1609 B Regatta Lane, San Jose, CA
95112 USA.
Phone:
408-441-8040. Fax: 408-441-7259.
Web
site: www.traceaffex.com
FOR MORE INFORMATION,
CONTACT:
Chuck
Huie, Trace Affex
408-441-3504,
chuie@traceaffex.com